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Behavioural economics on a post-it 11: Regret theory
Behavioural economics on a post-it #13: Disappointment vs regret
Regret Theory
Behavioural economics on a post-it #22: The James Dean effect
Behavioural economics on a post-it #24: Framing
Behavioural economics on a post-it #5: Prospect theory modifications to rational choice
Behavioural economics on a post-it #21: The overconfidence and confirmation heuristics
Behavioural economics on a post-it #19: The representativeness heuristic
Behavioural economics on a post-it #14: Introjected motivations
Understanding Regret Theory
Behavioural economics on a post-it #6: Loss aversion
Behavioural economics on a post-it #20: The anchoring heuristic